Author: Charlotte Spangler

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Google My Business (GMB) is one of the most valuable FREE tools currently available to small business owners across industries. By optimizing your profile page, you can make it easier for searchers to get the information they need about your business, including reviews, directions, and photos. Google is constantly updating this system and providing more tools for business owners to learn about the searchers. The latest additions are particularly helpful, and we'll walk you through them and how you can take...

Google recently announced it was shutting down its social media platform Google+ for consumers. While this may not be a surprise, considering the site never quite caught on like other social sites, it's still worth noting. The reason Google gave for shutting down the platform was that, “There are significant challenges in creating and maintaining a successful Google Plus product that meets consumers’ expectations.” This was all kicked off after a discovery that a bug in the Google Plus People API put some...