4 Tips for Improving Your Email Subject Lines

4 Tips for Improving Your Email Subject Lines

A subject line is the first thing your users see when they receive one of your emails in their inboxes, so it is absolutely vital that your subject lines are the best that they can be for all of your email marketing campaigns.   In fact, sixty-four percent of...
How to Improve the User Experience on Mobile Devices

How to Improve the User Experience on Mobile Devices

Analytics have shown that more and more users are browsing the internet with their mobile devices. In fact, data shows that mobile users actually spend more time on your website once they get there – around 10% longer to be specific. As such, UX designers must...
A Back-link Strategy for 2020

A Back-link Strategy for 2020

Are back-links still needed? If it is just a back-link on a no-name website with no traffic then no. If its on an authoritative or high traffic site, then yes. Google just released new link attributes UGC & Sponsored that accompany nofollow now and they...
Structured Data: Video & SEO

Structured Data: Video & SEO

What is JSON? JSON or JavaScript Object Notation is an open-standard file format that uses human-readable text to transmit data objects consisting of attribute and value pairs. It happens to be the preferred choice for structured data with Google. Therefore, JSON is...
Enterprise SEO + Custom Events + GTM

Enterprise SEO + Custom Events + GTM

[vc_row][vc_column][vc_column_text]Enterprise clients need tracking so they can follow the money trail and account for their spend, in other words, generate an ROI for their campaign. To do this we can employ a variety of tracking methods through Google Analytics (GA)...
Are Back-links Dead in 2019?

Are Back-links Dead in 2019?

It has been a wonderful year of constant changes and improvements to search algorithms across the board, while some may be worried we are actually happy. The changes have brought lead generation through sem/seo to a higher plane using tried and true marketing tactics...
Four Ways Using Story Can Improve Your Brand Strategy

Four Ways Using Story Can Improve Your Brand Strategy

The science of the mind is endlessly complex. While scientists have uncovered a better understanding of how human beings process information, there’s still a very long way to go. One thing that is certain, though, is that human beings are trained to learn...
3 Starting Tips for New Bloggers 

3 Starting Tips for New Bloggers 

As a new blogger, you may think that blogging is simply sitting down at your computer and entering a brain dump through your keyboard. Or, you may find the thought of coming up with fresh, new ideas and translating them to coherent english terrifying. The truth lies...
Is Your Website a Slug?

Is Your Website a Slug?

[vc_row][vc_column css_animation=”fadeInUpBig” width=”1/2″][vc_empty_space height=”64px”][vc_column_text] [qodef_blockquote text=”If you have to be a slug, be the fastest” title_tag=”h2″...